Traccer is a subscription-based emissions tracking software that allows businesses of varying sizes to manage and reduce their climate footprint and meet sustainability targets.
The program has a desktop browser application that serves as the primary hub for the businesses tracking needs and connects through company vehicle trackers and a mobile app so that businesses can track the emissions of their vehicles, flights, and production facilities, and work to reduce their output.
Traccer wants their brand to look like a futuristic tech company first, to appear more approachable to those businesses hesitant about their emissions tracking. In order to sell their software to larger businesses, Traccer wants to have a presentation packet prepared along with a custom powerpoint presentation for these sales pitches. Their target demographic can be found online on Linkedin and Traccer has a strategy in place to reach this audience with posts, but would like ongoing graphic design services from someone who knows the brand well to accompany them.
The business’ branding would begin with the Presence Apex Package which includes:
Brand Exploration Workshop
Industry & Concept Research
4 Brand Concepts + 3 Revisions
Primary Logo, Secondary Logo, Submark & Favicon Design
4 Page Brand Guide
All file types handed over - jpeg, png & eps.
Social Media Digital assets
Print-ready Business Card design
Brand Elements (in this case these product-specific logo designs)
Custom Iconography for Web & Social Media x6
5x Social Media Templates for Canva or Illustrator
Brand Exploration Workshop
Industry & Concept Research
4 Brand Concepts + 3 Revisions
Primary Logo, Secondary Logo, Submark & Favicon Design
4 Page Brand Guide
All file types handed over - jpeg, png & eps.
Social Media Digital assets
Print-ready Business Card design
Brand Elements (in this case these product-specific logo designs)
Custom Iconography for Web & Social Media x6
5x Social Media Templates for Canva or Illustrator
As well as these designs:
Desktop Application User Insterface Design
Mobile App User Interface Design
Presentation Packet
Powerpoint Presentation
Ongoing Design for Linkedin Posts
Extra Icon designs x2
Desktop Application User Insterface Design
Mobile App User Interface Design
Presentation Packet
Powerpoint Presentation
Ongoing Design for Linkedin Posts
Extra Icon designs x2
